Monday, June 10, 2013

Modernizing the Mode of Addressing Through Sticker Printing



xPrinting has its history dating back to 220 AD and has its imprints through the centuries. The first proper printing press of the modern age was installed in the 1843 AD. The Sticker printing has its history dating back to 1880’s when the European merchants started the use of Stickers for advertisement purposes. Stickers are the simplest and easiest modes of advertisement and promotion which can be placed at a feasible place to catch the attention of the audience. Sticker printing has evolved through the time and with new trends and methods the modern sticker printing has changed a lot from the yesteryears.

With increasing business prospects and increasing customer base, it is not easy to attract maximum number of customers with the conventional advertisement and promotion techniques and it requires much effort to generate an idea and to implement it takes much more effort and get the audience to accept it. Stickers are the most common and easy mode of advertisement in the modern age as the ideas gets floated with animation and stickers are all about designing and animation. Multiple options for sticker printing are prevailing in the market according to the demand and requirement of the customers and the designing is done according to the prescribed designs selected by the valuable customers. The foremost condition kept in mind while printing a sticker is it has to be attractive and eye catching to convey the message it is meant to deliver. There are multiple formats of sticker printing that are being used by various printing companies according to the demand and requirement of the customers the most common amongst them include round stickers, bumper stickers and die cut stickers. Currently the most commonly used stickers include warning stickers, double sided stickers, door stickers, CD/DVD Stickers, Vinyl stickers, Security stickers, and parking stickers etc. The Main purpose of the stickers is to convey the message through images and without elaboration or explanation the viewer gets the message behind the image.

Sticker printing has grown to a huge extent and now most of the messages and advertisement conducted within limited premises to convey urgent message is done with the help of sticker printing. The round stickers are most commonly used to convey messages and pass orders to the viewers and visitors present in any particular area. Die Cut stickers are specifically designed for a specific purpose and are designed according to the requirements. Bumper stickers mostly carry information or slogans that are related to certain happening, events, invitations, announcements or such other statements that are meant to be spread publically or to a certain audience targeted through that message. Sticker printing has a broad scope in the current scenario when the visibility counts the most and the more you catch the eye of the customer, the more your message spreads to a larger audience base. Sticker printing has changed the complete scenario of advertisement and promotion and has given it a new dimension that is completely different from what existed before.  The advancement in the field is still ongoing and the changes are still floating in to the industry providing better opportunities and choices for the sticker printing and it has yet miles to go and grow with the time.

No comments:

Post a Comment